Mail Chimp Vs Constant Contact: Which Email Marketing Tool is more popular [Infographic]

Advertising emails are one of the fastest and cheapest advertising methods available to us. These emails, or newsletter as they are called, are a great way to maintain personalized contacts with customers and to promote your latest products, services, and schemes to a dedicated audience. However creating a user subscription list and managing these emails are tiring processes. Fortunate we now have lots of free and paid email marketing tools that we can use to easily add user subscription forms to our website, maintain user database, and send mails to our existing subscribers. Out of these tools two of the most famous ones are MailChimp {http://mailchimp.com/} and Constant Contact {http://www.constantcontact.com/index.jsp}.

Mail Chimp and Constant Contact share a fierce rivalry between them. Both have nearly same main features along with some unique features that have helped each tool to gain their popularity. The major difference between the two is in their pricing. Where mail chimp is free if you have a client database of less than 500 email addresses, Constant Contact charges atleast $15 for its services. Though Constant contact provide 60 day trial services if you wish to test the tool out your self.

This rivalry between the two tools is even visible in the twitter accounts of both tools. And it is no surprise that Mail Chimp appears to be leading the popularity race, but not by a huge margin. Check out the infographic below to find out the difference between the popularity of the two most used email marketing and Newsletter tools, Mail Chimp and Constant Contact.